Poker has gained in popularity since the beginning of the twentieth century and has gone from being primarily a recreational activity confined to small groups of enthusiasts to a widely popular activity, both for participants and spectators, including online, with many professional players and multimilliondollar tournament prizes. Pokers popularity experienced an unprecedented spike at the beginning of the 21st century, largely because of the introduction of online poker and holecard cameras, which turned the game into a spectator sport. Not only could viewers now follow the action and drama of the game on television, but they could also play the game in the comfort of their own homes. In the 2003 World Series of Poker, accountant Chris Moneymaker, who had never played professional poker, won the main event. He won his seat into the $10,000 tournament via a $40 multitable satellite and turned his $40 into $2.5 million. This helped popularize the game further, which became known as the Moneymaker effect.